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Oz Lotto: NX

Date

Jun 2026

Description

Oz Lotto's NX campaign, produced by GREATERGOOD, focuses on domestic comfort through a series of shifting living room vignettes. The project captures an older couple navigating traditional home environments, utilizing live-action techniques to explore subtle visual transformations within a warmly lit interior. The commercial leans into a classic aesthetic, alternating between variations of furniture and character styling while maintaining the central performances. The work presents a home and lifestyle narrative that emphasizes steady, character-driven interactions.

Style

Horizontal, Commercial, Warm

Background

Living Room

Context

TVC / TV Commercial

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