Zoopla
Win a Moving
Dec 2024
Zoopla’s Win a Moving commercial explores the process of home relocation through a narrative lens. The campaign depicts various individuals and groups as they manage property decisions, grounding the real estate platform’s service within domestic settings. Through a cinematic composition and deliberate use of dramatic lighting, the film captures the focused energy of a household transition. Developed alongside agency Lucky Generals and produced by Curate Films, the project utilizes a live-action technique to translate the complexities of moving into a series of character-driven vignettes. The production emphasizes the collaborative nature of residential change, leaning into the practical and emotional components of the real estate experience.
Horizontal, Cinematic
Real Estate Platforms
Residential Building
TVC / TV Commercial
