Zara

Nov 2025

Zara collaborates with designer Ludovic de Saint Sernin for this 2025 fashion campaign, presenting a high-street collection that explores the interplay between industrial minimalism and refined eveningwear. The imagery, captured by photographer Rory van Millingen, leans into a clean, editorial aesthetic that contrasts raw concrete and deep red carpeting with sleek, metallic-studded leather and crystal-embellished textiles. Styling by Carlos Nazario brings a polished edge to the apparel, which includes both relaxed denim separates and floor-length gowns. Throughout the campaign, model Ana Beatriz Cortes anchors the collection across a series of monochrome and vibrant studio portraits. The production utilizes high-contrast lighting to highlight varied material textures, from soft fur and smooth leather to reflective chainmail. Casting was directed by Alfredo Bisciotti and Piergiorgio Del Moro.

Vertical, Clean, Editorial

High Street Fashion

Advertising Campaign