The Zara Summer 24 fashion campaign presents a collection of editorial portraits featuring model Barbara Valente. The visuals focus on clean silhouettes and sculptural styling, set within sunlit, architectural interior spaces.
Photographer Paulo Almeida utilises high-contrast natural light and warm golden hour tones to define the mood of the series. The work incorporates a monochrome aesthetic and analogue-inspired texture, highlighting the tailoring of the collection through direct, poised portraiture. Makeup artist Helder Rodrigues complements the minimalist approach with a clean, understated aesthetic.