Zara

Oct 2025

The Zara Studio Collection F/W 2025 campaign explores tactile seasonal layering through a refined monochrome lens. Photographed by Steven Meisel with creative direction by Fabien Baron, the campaign leans into the interplay of natural light and rustic outdoor environments, utilizing stone masonry and woodland settings as a backdrop for the collection. Featuring editorial styling by Karl Templer, the project highlights a variety of textures including heavy knits, houndstooth patterns, leather, and shearling. The campaign imagery employs a grainy, analogue film aesthetic to emphasize the depth of the textiles, with soft focus bokeh and diffused daylight providing a consistent visual language across the portraits.

Editorial