Zara

Apr 2025

The Zara SRPLS Collection 14 campaign leans into a contemporary utility aesthetic, defined by relaxed silhouettes and a warm, tonal palette. Photographed by Craig McDean, the series features models positioned against minimalist, geometric architectural sets that emphasize the clean lines and textures of the apparel. Creative direction by Karl Templer, Lee Swillingham, and Stuart Spalding orchestrates a cohesive visual language across the lookbook and editorial assets. With styling by Karl Templer, the collection showcases a mix of oversized tailoring, utility-inspired pockets, and earthy layering. Hair styling by Paul Hanlon and makeup by Mark Carrasquillo provide a polished, editorial finish to the imagery, while casting by Piergiorgio Del Moro and set design by Gainsbury and Whiting further anchor the structured, neutral-toned environment.

Editorial, Vertical, Clean

High Street Fashion

Set-dressed

Advertising Campaign, Lookbook