Zara: Zara - Peruvian Travel Days
Brand
Date
Oct 2025
Description
Zara presents Peruvian Travel Days, a fashion editorial campaign featuring model Barbara Valente. Captured by photographer Paulo Almeida, the series channels a raw, observational approach to high street fashion set against expansive, rugged rural landscapes. The project utilizes natural light to emphasize earthy tones and high-altitude scenery. Techniques including analogue film and editorial styling anchor the aesthetic, highlighting the collection's texture against the dry terrain and rolling mountains.
Style
Editorial
Techniques
Natural light
Industries
Color
Pure White
Background
Mountain
Associated creatives
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