Zara
ZARA MAN -Selected by
Brand
ProjectZARA MAN -Selected by
Date
Jul 2025
Description
The ZARA MAN -Selected by project is a fashion editorial campaign that leans into a minimalist aesthetic. Captured through the lens of photographer Stefan Dotter, the series emphasises clean lines and a neutral colour palette to showcase the latest menswear collection. The imagery features structural silhouettes and layered textures, with set design by Louis Simonon providing a deliberate, restrained backdrop. The execution relies on natural light and soft shadows to create a consistent editorial look across both indoor and outdoor settings.
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