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Zara

ZARA MAN EDITION | Pre-Fall Collection 2025
Brand
Date

Jul 2025

Description

Zara presents the Pre-Fall 2025 ZARA MAN EDITION collection, a menswear campaign captured by photographer Daniel Jackson. The series features model Joshua Thompson in a setting defined by vintage elements and domestic interiors, leaning into a nostalgic visual narrative. The imagery utilizes hard light to create high-contrast shadows that frame the collection’s textured knitwear and structured outerwear. The editorial approach integrates props such as analog photographic equipment and rustic furnishings to anchor the seasonal silhouettes.

Style

Editorial, Warm, Nostalgic

Techniques

Hard Light

Industries

Menswear

Context

Advertising Campaign

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