Zara
ZARA MAN EDITION | Pre-Fall Collection 2025


Brand
Date
Jul 2025
Description
Zara presents the Pre-Fall 2025 ZARA MAN EDITION collection, a menswear campaign captured by photographer Daniel Jackson. The series features model Joshua Thompson in a setting defined by vintage elements and domestic interiors, leaning into a nostalgic visual narrative. The imagery utilizes hard light to create high-contrast shadows that frame the collection’s textured knitwear and structured outerwear. The editorial approach integrates props such as analog photographic equipment and rustic furnishings to anchor the seasonal silhouettes.
Style
Editorial, Warm, Nostalgic
Techniques
Hard Light
Industries
Menswear
Context
Advertising Campaign
Associated creatives
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