Zara

Nov 2025

This fashion editorial campaign for Zara, captured by photographer Andrea Rueda, explores textures and light through a series of portrait and landscape compositions. Set against both arid desert landscapes and rustic terracotta structures, the project leans into a warm, minimalist aesthetic to highlight the intricate details of the collection. The series features model Apolline Rocco Fohrer, with hair styling by Andrea Martinelli and makeup by Thomasin Waite. Through the use of natural light and grainy finishes, the imagery captures the movement of fabric and metallic accessories in an outdoor setting. The work emphasizes tactile elements, ranging from sheer embroidered tunics to statement jewelry and fringed accents, presented in a cohesive editorial style.

Editorial, Vertical, Warm

Natural light

High Street Fashion

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