Zara: Zara Beauty S/S 24
Brand
Date
May 2024
Description
Zara presents its Beauty S/S 24 campaign, a series of intimate portraits focusing on high-shine cosmetics and clean aesthetic precision. Captured by photographer Gillian Garcia, the imagery leans into minimalist editorial composition with a focus on refined skin textures and precise lighting. The project features work from fashion stylist Lucas Asin, hair stylist Kalle Eklund, and makeup artist Marie Duhart. The campaign photography, which includes manicures by Magda S and features models Nyaboth Lothbor and Quinn Mora, utilizes natural light to highlight the reflective finishes of the beauty collection.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Background
White Seamless
Context
E-commerce / Product
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