Home
·Projects
·Zara
·2026
·Western Arena

Model riding a white horse under a dramatic dark sky with atmospheric smoke or dust swirls

A person riding a horse across an open landscape beneath a dramatic dark sky with rising smoke and sparse trees.

Model standing in a long printed dress next to a rearing black horse in a dusty arena filled with smoke and backlight.

Model standing in a sandy indoor arena next to a white horse, photographed by Ryan McGinley for Zara Western Arena.

Model wearing denim outfit and cowboy hat standing beside a dark horse kneeling in a dusty arena at night with dramatic backlighting.

Model posing with a white horse in a dusty arena filled with atmospheric stage smoke under bright backlighting for Zara Western Arena.

Model standing in a long dress and cap on dusty ground next to a running horse amid heavy smoke and a bright light source

A woman stands beside a rearing white horse at night under smoky skies and dramatic lighting for a Zara campaign.

Model standing on a sandy ground wearing a long beige dress and beret with a running horse and smoke in the background.

Zara Western Arena 2026

About

Zara’s Western Arena is a fashion campaign that constructs an evocative equestrian narrative. Captured by photographer Ryan McGinley, the series features models Awar Odhiang and Jcqui Hooper against high-contrast, atmospheric backdrops that lean into a raw, cinematic aesthetic. Styling by Ludivine Poiblanc emphasizes the contrast between intricate textures and the rugged environment. The imagery utilizes dramatic chiaroscuro lighting, heavy smoke effects, and golden hour haze to create a series of moody, theatrical compositions in both indoor and outdoor arena settings.