Zara

Aug 2025

Zara's Suede Colorama campaign presents a curated exploration of tactile textiles and saturated hues. Shot by photographer Ned Rogers with fashion styling by Ludivine Poiblanc, the project centers on an array of suede garments, ranging from oversized tailored blazers and jumpsuits to tiered fringe skirts and button-down shirt jackets. The imagery utilizes a clean, minimalist studio aesthetic to emphasize the collection’s velvety textures and varied color palette. Throughout the series, the styling by Poiblanc integrates subtle layering and minimalist accessories, captured against neutral and warm-toned seamless backdrops. With soft lighting techniques that define the suede grain, the portraits highlight the structured silhouettes and movement of the fringe detailing. Creative production for the campaign was supported by hair stylist Erol Karadağ and makeup artist Jenna Kuchera, with on-camera appearances by models Laura Savy and Stella Hanan.