Zara

Nov 2025

The NFL for Zara Man Autumn/Winter 2025 collection campaign highlights a fusion of professional sports branding and urban streetwear. Shot by photographer Quentin De Briey with art direction from Christopher Winter, the series features models Henry Rank, Julien Saunier, and Nile Winchester in a variety of city settings. The imagery leans into a documentary lifestyle aesthetic, utilising natural light to capture the collection's heavy textures and graphic detailing. Technical execution is defined by warm, earthy tones and a gritty editorial style that frames the apparel against architectural urban backdrops, including red-brick facades and crosswalks. The visual narrative relies on depth of field and high-contrast shadows to highlight the utilitarian design of the workwear and casual layers.

Editorial, Vertical, Warm

Natural light

Menswear

Street

Advertising Campaign