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Zara: Midnight Script Lookbook

Brand
Date

Dec 2024

Description

The Midnight Script lookbook for Zara presents a collection of menswear portraits defined by minimalist studio craft and contemporary tailoring. Photographed by Santi de Hita, the series places models including Cherif Douamba, Hoyong Kim, and Siobahn Filliettaz within textured, muted corner sets that leverage soft directional lighting to create depth and shadow. Styling by Ruben Vazquez focuses on tactile layering and earth-toned palettes, pairing structured jackets and knitwear with wide-leg trousers and utility-focused accessories. The campaign, which utilizes editorial and clean aesthetic sensibilities, emphasizes natural light and a mood-driven approach to high street fashion.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Color
Jet Black
Context

Lookbook

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