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Six models lounge across a sofa and the floor in an ornate room for the Luca Guadagnino for Zara campaign.
Six models lounge across a sofa and the floor in an ornate room for the Luca Guadagnino for Zara campaign.

Zara Luca Guadagnino for Zara 2026 Collection 2026

About

Zara presents its 2026 Collection through a cinematic lens, featuring creative direction by Luca Guadagnino. The campaign leans into a painterly tableau, with photography by David Sims capturing models in a dimly lit, botanically-adorned interior. The series features models Bai, Jacqui Hooper, Mica Argañaraz, Roman Lenoir, and Takfarines Bengana. Utilizing moody, low-key lighting and warm tones, the imagery explores a textured editorial aesthetic across the collection's relaxed tunics and tailored silhouettes.

Brand

Zara

Credits

David Sims
Photographer
Luca Guadagnino
Creative Director
Bai
Model
Jacqui Hooper
Model
Mica Argañaraz
Model

Industries

High Street Fashion

Styles

EditorialHorizontalMoodyWarm

Techniques

Low-key / chiaroscuro
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