YETI presents Roadie, a commercial video capturing an outdoor expedition through coastal forests and beaches. The production leans into atmospheric visuals, incorporating drone footage that spans dense woodland trails and surf-side environments.
Directed through a live-action technique, the project utilizes natural light and golden hour sequences to highlight gear in a rugged, adventurous setting. Production was handled by Expedition Studios and Yeti Pictures, with post-production and VFX services provided by TBD Post.