WIZZ&CO: Brand Identity
Brand
Date
Oct 2020
Description
The brand identity for WIZZ&CO features a cohesive system across digital, print, and motion assets. Developed by Alexandra Lunn Studio, Otherway, Re, Unifikat Design Studio, and Fasett, the visual language utilizes clean, minimalist typography and a high-contrast palette to establish a distinct market presence. Applications range from dynamic motion graphics to tactile stationery design, incorporating custom vector monograms and balanced layouts. The identity leans into a modular aesthetic, pairing stark monochrome backgrounds with subtle shifts in color to frame diverse collateral, including social media grids, apparel, and physical brand books.
Style
Horizontal, Commercial, Clean, Minimalist
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