Lagunitas
Beer Roadie
Brand
Date
Jun 2026
Description
Lagunitas brings a relatable workplace narrative to life in this commercial project, Beer Roadie. Centered on an emotional office farewell, the film follows a colleague packing his desk before joining coworkers for a gathering featuring refreshments. Produced with agency support from Otherway, the piece relies on a live-action technique to capture a realistic corporate environment. The execution emphasizes clean, natural lighting to ground the narrative in a familiar office setting.
Style
Vertical, Cinematic, Clean
Industries
Alcoholic Beverages
Color
Charcoal
Beige
Pure White
Background
Office
Context
TVC / TV Commercial
Associated creatives
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