Wildflower
Brand Identity





Jan 2024
The brand identity for Wildflower encompasses a comprehensive visual system, blending minimalist graphic design with botanical motifs to define the company's market presence. The project features a cohesive suite of assets, including stationery, packaging, and digital interface mockups, all tied together through a clean typographic hierarchy and bold iconography. Designed by TRiC, the identity uses a versatile toolkit of geometric and organic floral shapes. These elements are explored through various motion graphics, where animation adds a playful dimension to the static system. Complementing the graphic output, photography by Josh Robenstone provides lifestyle context and editorial still lifes, utilizing natural light to highlight textures across paper stock and shipping materials.
Clean, Horizontal, Commercial
Typography
White Seamless
Brand Film / Corporate Video