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Viktor & Rolf Adrian & Gidi 2024

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Viktor & Rolf presents this commercial animation, a stop motion exploration of fragrance through intricate paper art. Designed by Adrian and Gidi, the sequence centers on a glass perfume bottle acting as a fountain, with paper blossoms in varying shades of red, pink, and cream blooming in a fluid display. The project leans into a minimalist aesthetic, utilizing precise lighting to define the textured surfaces of the hand-crafted paper and the reflective glass. It combines paper art with refined motion design to translate the visual identity of the brand into a tactile, layered experience.

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