Alexander Wang’s latest campaign, The Garage, presents a nocturnal narrative captured through a cinematic lens. The film features a central figure navigating a city by night, with the intimate glow of a smartphone and the rhythmic passage of street lights defining the visual pace.
Leaning into a moody aesthetic, the production utilizes chiaroscuro lighting to contrast deep shadows with the sharp, artificial illumination of urban infrastructure. Post-production and VFX for this live-action project were handled by Analog.