Versace

Jan 2025

Versace presents Unbuttoned: A Story of Silk Shirts, a fashion editorial campaign that explores the house’s signature motifs through a series of atmospheric, outdoor-focused portraits. Photographed by Zac Bayly, the series leans into a moody aesthetic, utilizing warm twilight and golden hour lighting to emphasize the intricate baroque patterns and glossy textures of the silk garments. The project features art direction by Leonardo Ciacca and Serena Aureli, who orchestrate a cinematic tone that shifts from the rhythmic, dark shoreline to minimalist, high-contrast studio portraits. Fashion styling by Abby Bennett and hair styling by Shella Ruby Martin ground the editorial in a relaxed, elevated narrative. The work makes frequent use of analogue film techniques and chiaroscuro lighting to elevate the collection's vibrant iconography.

Editorial, Vertical, Warm

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