Trochopoulos: F/W 2025 Campaign

Sep 2025

The Trochopoulos Fall/Winter 2025 campaign explores a juxtaposition between raw, organic textures and deliberate, graphic presentation. Photographed by Maxime La, the series highlights the designer’s focus on tactile knitwear, utilizing a mix of hard flash and natural light to emphasize the structural and sheer qualities of the collection. Art directed by Giacomo De Maggi, the campaign features model Kukua Williams in varied settings, moving from Mediterranean coastal terrains and rocky outcrops to stark interior spaces. The editorial imagery is complemented by frequent use of clean white negative space and minimalist typography, creating a distinct visual rhythm. Styling by Raymond Gee leans into the collection's complex surface details, including dense loop and fringe treatments alongside experimental shell-encrusted elements. The project maintains a cohesive, grounded aesthetic throughout, layering candid environmental details with focused portraiture.