Bathe
Bathe Campaign
Brand
ProjectBathe Campaign
Date
Apr 2025
Description
Bathe's campaign for its latest collection channels a minimalist aesthetic, utilizing monochromatic photography to explore the interplay between human form and organic texture. Photographer Blair Getz Mezibov employs analogue film and natural light to capture a series of editorial portraits and still lifes that emphasize clean, sculptural lines. Featuring model Suzanne Diaz, the imagery relies on directional lighting and high-contrast compositions to highlight the material qualities of ceramic vessels, linen textiles, and stone elements. The project maintains a restrained palette, focusing on the tactile nature of the brand's home and lifestyle offerings.
Style
Vertical, Monochrome, Clean
Techniques
Natural light
Context
Advertising Campaign
Associated creatives
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