Valentino: Valentino Fall 2025 Campaign

Apr 2025

The Valentino Fall 2025 campaign, directed and photographed by Glen Luchford, presents a collection of editorial imagery set against a series of retro Americana storefronts. The visual narrative channels a cinematic quality, with art direction by Christopher Simmonds and styling by Jonathan Kaye that balances ornate luxury layers against vintage, small-town backdrops. Technically marked by a warm, analogue film aesthetic and natural light, the campaign features talent including actors Lorenzo Zurzolo and Sophie Thatcher alongside a diverse cast of models. Supporting creative credits include hair styling by Paul Hanlon, makeup by Yadim, casting by Rachel Chandler, manicure by Lauren Michelle Pires, and set design by Gideon Ponte.

Editorial, Vertical

Analogue / film

Advertising Campaign