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Collage style ad for Valentino featuring a blue metallic handbag with a cutout of a woman inside
Multicolor collage featuring floral handbags, a figure in a red swimsuit, and women in sparkly outfits for Valentino.
Still life painting of luxury handbags, fresh fruits, and foliage arranged on a shelf with a painted landscape horizon.
Mixed-media collage fashion advertisement featuring a floral tapestry handbag, a hand, and inset scenes with people.
Valentino still life image featuring luxury handbags arranged among fruit, vegetables, and dishes on a table in a dark classical setting.
Collage style ad for Valentino featuring a blue metallic handbag with a cutout of a woman inside
Multicolor collage featuring floral handbags, a figure in a red swimsuit, and women in sparkly outfits for Valentino.
Still life painting of luxury handbags, fresh fruits, and foliage arranged on a shelf with a painted landscape horizon.

Valentino 'DeVain' 2025 Ad Campaign 2025

About

Valentino explores a maximalist and surrealist narrative for the 2025 'DeVain' ad campaign. Led by creative director Alessandro Michele, the project spans across static imagery and film, weaving luxury accessories into elaborate, multi-layered visual compositions. The campaign employs a collage technique, blending retro-inspired print textures with high-fashion commercial artistry to present handbags alongside botanical elements and animated figures. The aesthetic shifts between classical influences and contemporary graphic design. While some visuals lean into the moody, painterly textures of traditional oil paintings, others adopt a playful, cinematic approach with fast-paced editing and animation. The project was brought to life through the videography of Paul Octaviou and Tina Tona, resulting in a cohesive series that balances editorial photography with surreal artistic layering.

Brand

Valentino

Credits

Alessandro Michele
Valentino Creative Director
Paul Octaviou & Tina Tona
Videographer

Industries

Luxury Fashion Houses

Styles

ArtisticVertical
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