Uniqlo
Uniqlo S/S 25 Jeans
Brand
ProjectUniqlo S/S 25 Jeans
Date
Jan 2025
Description
Uniqlo’s S/S 25 Jeans campaign presents a series of clean, commercial visuals featuring modern menswear silhouettes. Photographed by Jen Carey with fashion styling by Isabelle Thiry, the work highlights the versatility of the collection through a mix of studio and location-based portraits. The imagery utilizes natural light to emphasize the crisp textures of denim and casual apparel. The campaign leans into minimalist aesthetics, pairing the garments with lifestyle accessories across both neutral studio backdrops and architectural exteriors, featuring models including Neil Varel.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Navy
Denim
Pure White
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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