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Uniqlo: Uniqlo F/W 25 Fleece Collection

Brand
Date

Oct 2025

Description

Uniqlo showcases its F/W 25 Fleece Collection through a series of fashion campaign images that emphasize seasonal layering and everyday functionality. Captured by photographer Sascha Oda and styled by Isabelle Thiry, the visuals utilize a minimalist studio aesthetic to frame the apparel against clean white backgrounds and dark blue carpeting. The imagery leans into a contemporary editorial style, incorporating props like rolling luggage, sports equipment, and transit-inspired seating to convey a sense of motion. By employing soft, even lighting, the production highlights the textured fabrics and relaxed tailoring characteristic of the collection.

Style

Vertical, Clean, Commercial

Techniques

Natural light

Background

White Seamless

Context

Advertising Campaign

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