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Uniqlo: Kids

Brand
Date

May 2025

Description

Uniqlo captures the energy of childhood in this commercial campaign for their kids' apparel range. The film features young subjects across a variety of settings, ranging from home interiors to public parks and arcades. Directed through TBWA HAKUHODO and produced by Geek Pictures, the piece utilizes a live-action technique to showcase the clothing in motion. Through natural lighting and dynamic sequences of play and daily activity, the work highlights the versatility of the apparel line. Sound design and music composition for the project were handled by Yessian Music.

Style

Horizontal, Commercial, Clean

Context

TVC / TV Commercial

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