Uniqlo: Back to School
Brand
Date
Sep 2024
Description
Uniqlo introduces its latest apparel range in the Back to School portrait series. The campaign leans into a clean, minimalist aesthetic, featuring model Marley Villiers in layered seasonal outerwear, including a diamond-quilted jacket and ribbed knit accessories. Photographed by Javi Dardo, the images utilise soft natural illumination against a neutral concrete backdrop. The series maintains a consistent commercial look through a pared-back styling approach and controlled, soft-focus portraiture.
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