TrendBible

Sep 2021

TrendBible commissioned Studio Blackburn to develop a comprehensive brand identity that balances rigorous consumer insight research with a tactile, modern aesthetic. The project spans digital and physical touchpoints, including UI design, stationery, and bespoke packaging materials. Across the identity, the visual language relies on a minimal and graphic approach. This is anchored by a recurring arrow motif, which appears in various applications from debossed business cards to structural elements on shipping boxes. The digital execution leverages clean typography and intuitive UI illustration to organize complex trend data into a readable interface. Throughout the system, Studio Blackburn uses earthy textures and natural light to provide a human-centric counterpoint to the brand's analytical focus.

Horizontal, Commercial, Minimalist, Clean