Treasury Wines Estates
Kingz of Cali: 30th Anniversary Limited Edition Release
Date
Mar 2026
Description
Treasury Wine Estates marks the 30th anniversary of the Kingz of Cali release with a campaign film featuring Snoop Dogg. The production leans into a cinematic aesthetic, placing the subject in a studio environment defined by warm atmospheric lighting and vintage-inspired set design. Crafted by production house Guilty, the piece utilizes live-action techniques to emphasize the moody tone of the brand limited edition release. Sound design and music were provided by Bang Bang, while PR support was managed by The Romans.
Style
Horizontal, Cinematic, Moody, Warm
Industries
Alcoholic Beverages
Color
Chocolate
Jet Black
Background
Set-dressed
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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