Tinder: Rescue
Brand
Date
Jul 2024
Description
Tinder presents 'Rescue,' a commercial spot centered on an interaction within a dense, library-style bookstore environment. The narrative follows two individuals navigating a conversation among rows of wooden shelves, utilizing wide establishing shots to ground the setting and tight close-ups to focus on character expression. The production employs a cinematic, live-action technique characterized by warm interior lighting balanced against cooler overhead highlights. Sound design and audio production for the project were handled by Wave Studios NY.
Style
Horizontal, Cinematic, Warm, Clean
Industries
Color
Crimson
Jet Black
Background
Library
Context
TVC / TV Commercial
Associated creatives
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