Tinder: Going All The Way

Mar 2023

Tinder presents 'Going All The Way,' a cinematic commercial project that explores connection through a blend of intimate realism and surrealism. Directed and produced in collaboration with agency Mischief, the work features a man and woman in a meticulously crafted living room, moving between grounded portraiture and sequences where the couple floats mid-air. The aesthetic leans into moody, warm lighting, contrasting the soft glow of an interior fireplace with cooler tones bleeding in from the exterior. The narrative pacing and cinematic colour grading heighten the atmosphere, focusing on close-up details and wide environmental shots that ground the surreal premise within a domestic space. Sound design provided by Grayson Music complements the visual flow.

Horizontal, Cinematic, Moody, Warm

Living Room

TVC / TV Commercial