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The Home Depot: The Right Tree

Date

Nov 2025

Description

The Home Depot leans into seasonal narrative with its commercial project, The Right Tree. The spot follows a family's journey through a Christmas tree farm before transitioning to the brightly lit environment of a retail lot, centering on the tradition of holiday preparation. Produced by Bunker with creative oversight from BBDO Atlanta, the film utilizes live-action technique and slow motion to capture expressive character moments. The cinematic visual approach, defined by warm string lights and seasonal attire, maintains a nostalgic tone throughout.

Style

Horizontal, Cinematic, Nostalgic

Techniques

Slow motion

Industries
Event

Christmas

Background

Sports Venue

Context

TVC / TV Commercial

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