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The Home Depot: Female Doers

Date

Aug 2024

Description

In the project Female Doers, The Home Depot collaborates with agency LERMA/ to highlight the role of women in the DIY and construction space. The piece captures a series of individuals actively engaged in various home improvement, woodworking, and craft projects. Utilizing a live-action technique, the video moves through domestic and workshop environments. The execution features polished production values and slow motion sequences, focusing on the craftsmanship and technical proficiency involved in each task.

Style

Horizontal, Commercial, Polished

Techniques

Slow motion

Industries
Context

Brand Film / Corporate Video

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