The Coca-Cola Company
Formosa
ProjectFormosa
Date
May 2026
Description
The Coca-Cola Company’s 'Formosa' campaign centres on the connection between shared experiences and the brand, capturing a group of young adults navigating an amusement park. Produced by GREATERGOOD, the spot focuses on the candid interactions between friends as they ride attractions and share refreshments. Utilizing live-action technique and slow motion, the film leans into a moody aesthetic that emphasizes high-energy action. The narrative moves through the park, culminating in a series of celebratory toasts, grounding the beverage brand in social, real-world moments.
Style
Horizontal, Commercial, Action, Moody
Techniques
Slow motion
Industries
Beverages
Color
Jet Black
Pure White
Navy
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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