The Broad
FAMILY | 60" | 1920x1080
Brand
ProjectFAMILY | 60" | 1920x1080
Date
May 2026
Description
The Broad captures the visitor experience at its contemporary art museum in this 60-second campaign. Through a documentary lens, the piece features families navigating large-scale installations and vibrant gallery spaces. Produced by GREATERGOOD, the live-action project emphasizes public cultural engagement and the interplay between the institution's architecture and its audience. The edit maintains a clean aesthetic, focusing on candid interactions within the gallery environment.
Style
Documentary, Horizontal, Commercial, Clean
Industries
Festivals & Events
Background
Gallery
Context
Brand Film / Corporate Video
Associated creatives
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