The Broad
FAMILY | 15" | 1080X1080
Brand
ProjectFAMILY | 15" | 1080X1080
Date
May 2026
Description
The Broad presents this 15-second spot titled FAMILY, a project focused on the museum visitor experience. Production house GREATERGOOD captures the interactions between family members as they explore a contemporary art gallery. The piece utilizes a live-action technique to document natural reactions within the exhibition space. Set against the clean, bright white walls of the museum, the commercial leans into an authentic observation of cultural engagement.
Style
Vertical, Commercial, Clean
Industries
Festivals & Events
Color
Bubblegum
Denim
Background
Gallery
Context
TVC / TV Commercial, Brand Film / Corporate Video
Associated creatives
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