Zara: The beauty of the everyday, summer 2026
Brand
Date
Aug 2026
Description
Zara presents their Summer 2026 campaign, 'The beauty of the everyday.' Captured by photographer Luna Conte, the fashion editorial highlights a candid, observational approach to style, featuring model Marjan Jonkman in an urban environment. The series leans into a raw, natural light aesthetic that emphasizes texture and spontaneity. The imagery utilizes a warm color palette to frame the styling, documenting the interaction between the subjects against an outdoor, city backdrop.
Style
Editorial, Vertical, Warm, Raw
Techniques
Natural light
Industries
Color
Cream
Camel
Jet Black
Background
Street
Context
Advertising Campaign
Associated creatives
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