Thames Water
Bin It
Brand
ProjectBin It
Date
Jan 2025
Description
Thames Water presents 'Bin It,' a public awareness campaign designed to address household disposal habits. The commercial features a domestic scene, following a woman as she navigates through an interior hallway and kitchen space. Shot with a clean, live-action technique, the film utilizes natural lighting to ground the narrative in a familiar, realistic environment. AdSmart from Sky handled the creative development for this project.
Style
Horizontal, Commercial, Clean
Industries
Public Awareness
Color
Jet Black
Pure White
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
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