TeaMaa: Brand Identity

Feb 2022

TeaMaa’s brand identity project establishes a visual language centered on minimalist precision and organic botanical motifs. The work spans digital and physical touchpoints, including an e-commerce interface, structural packaging, and printed collateral that emphasize a refined, monochromatic aesthetic. Central to the brand expression is a series of matte black pouches and white paper bags, paired with typography-focused labels and natural textural elements. The project features graphic design and web development by Tino Nyman, with photography by Aleksi Tikkala. Supporting visuals integrate illustration by Piia Emilia, interior design by Yatofu, and copywriting by Evelin Kaks. The execution leans into clean minimalist design, 3D render/CGI for product showcases, and high-contrast low-key / chiaroscuro photography.

Horizontal, Commercial, Clean

Advertising Campaign