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ILO Living: Brand Identity

Date

Dec 2022

Description

ILO Living presents a comprehensive brand identity project defined by minimalist aesthetics and structured editorial design. The visual system spans across physical packaging, digital interfaces, and print collateral, utilizing a refined color palette of neutral tones accented by vibrant mustard yellow and orange hues. The project incorporates commercial product photography and 3D render / CGI elements to showcase tactile applications, including canvas tote bags, embossed stationery, and ceramic goods. Creative execution centers on clean typography and balanced layouts, with graphic design by Tino Nyman, motion work by Otso Reitala, and photography by Aleksi Tikkala.

Style

Vertical, Commercial, Clean, Minimalist

Context

E-commerce / Product

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