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Team Dr Joseph: Nourishing Lip Balm - New Product Launch

Date

Aug 2025

Description

Team Dr Joseph introduces its Nourishing Lip Balm through a series of clean, commercial product images. Captured by photographer Kirsty Dawn, the visuals rely on a minimalist aesthetic to highlight the brand's modern packaging and matte textures. The photography utilizes soft light and natural-inspired textures like woven linen to ground the product. By focusing on neutral, warm-toned palettes and macro detail, the campaign emphasizes the physical form of the lip balm and its smooth application.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries
Color
Off-White
Butter
Background

Rooftop

Context

Advertising Campaign

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