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Target: Target Wonderland

Brand
Date

Sep 2024

Description

Target Wonderland presents a festive, outdoor holiday experience designed to integrate modern technology into traditional seasonal gatherings. The project leans into a live-action commercial approach, highlighting how digital tools facilitate family moments amidst large-scale promotional structures and holiday-themed environments. Captured with dynamic framing and warm lighting, the production emphasizes the intersection of contemporary family life and retail-driven celebrations. The campaign was developed with creative contributions from agencies ThinkingBox and Wasserman.

Style

Horizontal, Commercial, Warm

Industries
Context

Advertising Campaign, Brand Film / Corporate Video

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