Taco Bell
Love Me Tender
Jul 2026
Taco Bell’s 'Love Me Tender' campaign captures candid moments of connection through a series of vignettes set across diverse everyday environments, from domestic interiors to recreational spaces like ski lodges and bowling alleys. The project leans into a nostalgic 1980s aesthetic, utilizing analogue film textures and soft, natural lighting to frame communal dining experiences. Produced with a cinematic lens, the film emphasizes organic warmth through deliberate colour grading. Post-production and VFX for the project were handled by Brickyard, resulting in a cohesive visual narrative defined by authentic interactions and film-grain character.
Horizontal, Cinematic, 1980s, Nostalgic
Analogue / film, Natural light
Fast Food
TVC / TV Commercial
