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Sydney Water

Toilet Blockers Anonymous
Date

Jan 2025

Description

Sydney Water launches a public awareness campaign titled 'Toilet Blockers Anonymous,' a live-action spot that frames plumbing issues through the lens of a community support group meeting. The narrative unfolds in a character-filled hall, utilizing cinematic warm lighting to establish a grounded, relatable aesthetic. The production, developed by It's Friday with creative direction from Danny Long, leans into a raw visual style. Rabbit handled the production, with post-production and VFX provided by The Editors. The soundscape and musical direction were managed by Squeak E. Clean Studios.

Style

Horizontal, Cinematic, Warm, Raw

Techniques

Natural light

Industries

Public Awareness

Color
Medium Grey
Beige
Background

Gallery

Context

TVC / TV Commercial

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