Strand Bags
Summer
Brand
ProjectSummer
Date
Jan 2022
Description
The Strand Bags Summer campaign showcases a vibrant collection of handbags and luggage through a lens of seasonal optimism. Produced by Brooke Smith, the project leans into a playful aesthetic, positioning accessories against high-contrast, saturated backdrops ranging from coastal horizons to architectural motifs. Techniques such as direct natural light and vivid color grading underscore the commercial intent, with the imagery highlighting clean textures and structured silhouettes. The campaign utilises both vertical and horizontal compositions to frame models in sun-drenched settings, ranging from vintage car interiors to stylized motel staircases.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Bags & Accessories
Context
Advertising Campaign
Associated creatives
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