Stone Temple: Branding

Aug 2025

Stone Temple presents a cohesive brand identity focused on architectural and luxury real estate, developed under the creative direction of Palermo Studio. The project establishes a visual language centered on minimalism, utilizing high-contrast monochrome imagery to highlight mid-century design elements and structural forms. The identity extends across diverse touchpoints, from large-format commercial posters to tactile stationery. The design incorporates tactile details like blind debossed emblems on heavy-grain paper, emphasizing depth and physical texture. With an arched architectural monogram and clean serif typography, the branding leans into a refined, understated aesthetic.

Commercial, Monochrome, Minimalist, Vertical

Paper Texture

Advertising Campaign